For the third part of Assignment Three, I chose the location of Stroud’s Merrywalks centre. A shopping, cinema and multi-storey car park typical of 1960s town planning, I walked around the centre on a Saturday afternoon. I aimed to find a function beyond the obvious shopping and cinema going function, and looked to show how the complex fits into the everyday life of Stroud’s town centre. I again selected my Rolleiflex camera with Kodak Portra for natural colour reproduction, and also for subtlety as I was aware that I would be shooting on the street.
Stroud is a small market town in the Cotswolds, so Merrywalks is somewhat of an eye sore when placed next to the quite picturesque buildings of the small centre. The complex is so big in comparison that it actually obscures the view of Stroud when you drive in. The construction of the cinema and, much later, the McDonalds saw strong opposition from locals. In the 1970s the Stroud District Council attempted to destroy much of the town’s old centre to make way for further developments alongside Merrywalks. It was thanks to action from local people that much of this was averted but the centre has survived well into the 21st Century despite being somewhat neglected (except for the cinema).
The interior of the shopping area in the centre feels empty next to the vibrance of Stroud’s centre which is especially busy on a Saturday thanks to the Farmers’ market. The position of the centre right on the main road through Stroud (and so all the bus routes) and the popularity of the cinema of course make it a natural point of congregation in Stroud. Despite its somewhat neglected appearance, it still retains its function as a transport hub and car park for shoppers and market goers headed into Stroud. Being the school holidays I noticed large groups of school children congregating in the half empty car parks and shopping areas of the centre, a telling sign perhaps of its neglect but also of its position in the town centre and proximity to residential areas and bus routes.